CONTACT: Deborah O’Sullivan, Telosa Software
800-676-5831, ext.
103
FOR IMMEDIATE RELEASE
New Telosa Software Enhances Donor Relationships
Improved Email Marketing Saves Time, Enhances Communication with Donors
Palo Alto, CA – August 7, 2006 – In response to customer feedback and a national trend towards
increased individual gift-giving, Telosa Software, Inc. announced today the
release of Exceed! Premier 6.0 – a new version that helps build donor
relationships through additional email capabilities, improved data analysis,
and time-saving features that allow development staff to spend more time in the
field.
“We made these improvements based on our users’ needs
and their all-important goals of cultivating long-lasting and meaningful
relationships with donors,” said Susan Packard Orr, chief executive officer at
Telosa Software. “By developing an
interface with a program used every day, such as Microsoft Outlook, we’re able
to create seamless communication with the varied constituencies so crucial to
sustained fund raising success.”
According to Giving USA 2005, the single largest
contributor source was individuals, who gave $199 billion, or 76.5% of the
total. “Because Telosa has been in this
business for 20 years, our team knows that information enabling long-term
relationships with individual donors is one of the most valuable assets owned
by a non-profit organization,” said Packard Orr. “We will continue to anticipate industry
trends and develop software solutions to help our clients build and maintain
long-lasting donor relationships.”
Version 6.0 is an upgrade to Telosa’s flagship
product, Exceed! Premier, introduced in 1997.
The new version has a refreshed look and feel, new email capabilities
for better communication with constituents, integration with Microsoft Outlook,
enhanced analytic reporting tools, and new navigation aids.
About Telosa Software
Founded in
1986 by Susan Packard Orr, Telosa Software, Inc. provides premier fundraising
software and a committed support team connecting nonprofits to their mission
and donors. Telosa is passionate about
delivering affordable, easy-to-use fundraising software and information-
management solutions that empower nonprofits to develop stronger relationships
with all of their constituents. For more
information, please visit (www.telosa.com).
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Telosa, the Telosa logo, Exceed! and the Exceed! logos are
trademarks of Telosa Software, Inc.
BACKGROUNDER
Exceed! Premier 6.0 Enhancements
In 1997, Telosa Software, Inc. released the original Exceed! Premier, which is comprehensive, affordable and easy-to-use — specifically designed to meet the unique needs of nonprofits. It helps organize donor information, maximize fundraising efforts and cultivate relationships with donors, prospects and other constituents. Ultimately, Exceed! Premier enables organizations to save time, and get exceptional value while empowering staff to focus on fundraising.
Exceed! Premier 6.0
upgrades include:
·
Improved
Communication Capabilities –
New features include: improved mass
email creation, emailing gift acknowledgements, and synchronization with
Microsoft Outlook contacts and appointments. Fund raisers can keep better track
of detailed communications by attaching photos and documents directly to Action
items.
·
Better
Analytic Tools –Now, users can
add graphs to reports for more impact.
The new Donor Retention report optimizes fundraising efforts, and the
Custom Report templates make writing individual reports quicker and easier.
·
Valuable
Time-Savers – The Events
Navigator gives easier access to common special event-related tasks, like
assigning guests to tables and printing name tags. Keeping track of membership status is made
easier with the Membership Navigator, providing quick links for creating
renewal reminders, recording dues payments, and analyzing renewal rates.
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